Privacy Policy

Great Latitude Pty Ltd trading as Pure Adrenalin is committed to protecting the privacy of your personal information. This policy explains how we collect, use, share and hold your personal information. We may update this policy from time to time by posting the revised version on our website.

The types of personal information we collect

In order to provide information to you if you contact us or to perform a function related to providing you with services, we need to collect and hold some personal information about you. The types of information we may collect include:

  1. your contact details (such as your name, email address, position, company name and contact phone numbers); and
  2. records of your use of your services and your communications with us.

How your personal information is collected and held

We usually collect personal information about you when you interact directly with us. For example, we collect your personal details when you provide information to us by email, or when you enter your personal details on our websites. We may collect personal information from you in connection with Pure Adrenalin events, promotions or marketing activities.

How we use your personal information

We use your personal information to provide you with services and support. In doing so, we may use your personal information for related purposes, such as:

  1. dealing with your enquiries and providing you with customer support;
  2. investigating complaints and carrying out dispute resolution;
  3. product research and development, business planning and staff training; and
  4. communicating with you about the services and special promotions we (and our affiliated companies) offer or which we think may be of interest to you, unless you have requested us not to do so. We may tell you about these services and offers via direct mail, electronic direct mail, unsolicited telemarketing calls or any other means of direct communication. You may opt-out of receiving direct marketing at any time by contacting us at privacy@pureadrenalin.com.au.

How we share your personal information

We may need to share your personal information with other organisations in connection with our supply of services or support we provide to you. For example, we may disclose your personal information to:

  1. other suppliers or service providers;
  2. marketing partners with which we share our marketing activities;
  3. our legal, accounting and financial advisers and our affiliated companies;
  4. any person, with your consent; or
  5. government, law enforcement and regulatory bodies where this is required for us to comply with our legal obligations.

How we protect your personal information

We treat your personal information as confidential within Pure Adrenalin and our affiliated companies. We store your personal information electronically and/or in hard copy form. We take a range of measures to protect the security of your personal information, including by storing electronic information in password-protected servers that are in restricted and monitored areas.

Our websites

We collect information about visits to our websites for marketing and statistical purposes to improve the way we interact with you. We may use cookies or other similar technology for these purposes. We use third party cookies (e.g. Google Analytics) to track how our websites are used, but in this instance no identifying information is sent to a third party. You can usually remove or block cookies (by using the settings in your browser), but it may affect your ability to use our website.

All accesses to pages on our websites are "logged". The logged information contains such things as a list of the pages accessed and the sort of browser used. This information is used to check for attempts at "hacking", or other fraudulent activity, to indicate missing pages or other web server problems. We also use it to provide general statistics such as the number of people viewing particular parts of the site.

How to access and correct your personal information

Your personal information can be accessed by contacting us at privacy@pureadrenalin.com.au.

We take all reasonable steps to ensure that the personal information we hold about you is accurate, complete and up-to-date. You can access and correct personal information that we hold about you (such as your contact details) by contacting us at privacy@pureadrenalin.com.au.

Contact us

If you have an enquiry regarding privacy, or you wish to raise a complaint, you can contact our Privacy Officer by email at privacy@pureadrenalin.com.au. Alternatively, you can write to the Privacy Officer – Pure Adrenalin, 14 – 16 Church Street, Fortitude Valley, Queensland 4006.